There are rules in advertising, and those rules are self-imposed by the client companies because they don’t want their products to be seen as dishonest.
Start taking bad decisions and it will take you to a place where others only dream of being.
Nearly all rich and powerful people are not notably talented, educated, charming or good-looking. They become rich and powerful by wanting to be rich and powerful.
Great people have great egos; maybe that’s what makes them great.
Have you noticed that the cleverest people at school are often not the ones who succeed in life?
Without having a goal it’s difficult to score.
It’s not how good you are it’s how good you want to be.
Instead of waiting for perfection, run with what you’ve got, and fix it as you go.
Do not covet your ideas.
Everybody wants to be good, but not many are prepared to make the sacrifices it takes to be great. To many people, being nice in order to be liked is more important. There’s equal merit in that, but you must not confuse being good with being liked.
I watch TV more than I used to, and the commercials don’t impress me. The standard of execution is very high, but the standard of ideas is appalling.
Do not put cleverness in front of the communication.
It’s never the next brief, it’s ALWAYS THIS brief .
Even when we want to be timid and play it safe, we should pause for a moment to imagine what we might be missing.
Religion is a light bulb, created by man to help him to see in the dark.
How you perceive yourself is how others will see you.
Life’s all about ‘me’ anyway.
You will become whoever you want to be.
Don’t give a speech. Put on a show.
Risks are a measure of people. People who won’t take them are trying to preserve what they have. People who do take them often end up having more.