A: Set the pace and rule the race. Seek new ways to differentiate, new ways to surprise and delight your customers.
Be the exception to the rule. It’s the surest way to become exceptional.
Selfless acts are a source of profound meaning for your self and your life.
The shelter of excuses has a leaky roof.
Service is the ultimate edge. Keep it sharp.
The cutting edge of service is always being honed and polished.
Never rest on past success. Create something better.
Listen to customers and you will hear them. Look carefully at customers and you will see them. Do both and you will understand them.
Greatness is not how you feel, it’s how you make others feel.
When only a little can be done, doing it becomes the greatest you can do.
Tend your own garden: savor the blossoms, trim the weeds.
You cannot change what has already happened. You can always change the way you respond.
You are the person who determines what you do. That’s a big responsibility. Make the most of it.
Passion isn’t always available. The committed get things done even without it.
Always be kind in your heart, spirit and mind.
Life is not a solitary activity. Live well by living for others.
Meeting expectations is good. Exceeding expectations is better.
Focus not on who you are, but on what you can do for others.
Don’t let doing enough be good enough.
Unlimited efforts can produce unlimited results.
The only way to go further than you’ve been is to take an extra step.