The medium is the message.
The scientist rigorously defends his right to be ignorant of almost everything except his specialty.
All media are extensions of some human faculty- psychic or physical.
We don’t know who discovered water, but we know it wasn’t the fish.
The business of the advertiser is to see that we go about our business with some magic spell or tune or slogan throbbing quietly in the background of our minds.
One of the effects of living with electric information is that we live habitually in a state of information overload. There’s always more than you can cope with.
Historians and archaeologists will one day discover that the ads of our time are the richest and most faithful reflections that any society ever made of its entire range of activities.
Great art speaks a language which every intelligent person can understand. The people who call themselves modernists today speak a different language.
Where the whole man is involved there is no work. Work begins with the division of labor.
When producers want to know what the public wants, they graph it as curves. When they want to tell the public what to get, they say it in curves.
Today it is not the classroom nor the classics which are the repositories of models of eloquence, but the ad agencies.
The mark of our time is its revulsion against imposed patterns.
Money is a poor man’s credit card.
Mass transportation is doomed to failure in North America because a person’s car is the only place where he can be alone and think.
Innumerable confusions and a feeling of despair invariably emerge in periods of great technological and cultural transition.
Everybody experiences far more than he understands. Yet it is experience, rather than understanding, that influences behavior.
The movie, by sheer speeding up of the mechanical, carried us from the world of sequence and connections into the world of creative configurations and structure.
The TV generation is postliterate and retribalized. It seeks by violence to scrub the old private image and to merge in a new tribal identity, like any corporate executive.
Language is a form of organized stutter.
Only the vanquished remember history.