You must own your intentions.
What you don’t do is surrender. You might retreat occasionally, but you don’t give up.
Don’t settle. Don’t finish crappy books. If you don’t like the menu, leave the restaurant. If you’re not on the right path, get off it.
What’s required is a kind of social media sherpa, who can find you the audience you seek, who can reach to them on the platforms where they are already congregating, and who can help promote in tasteful ways that fit the sensitivities of the networks where your audiences are found.
Fear is at the heart of most of our worst choices.
If you’re not writing your own story, you’re a character in someone else’s.
Ask yourself this question CONSTANTLY: where can I add the most value to what matters most to me and the people who care about me?
To trust agents, hyperlinks are the twenty-first-century equivalent of the name-dropper.
Social media puts the “public” into PR and the “market” into marketing.
Own your words. Your words are the maps to your intentions.
No matter what, the very first piece of Social Media Real Estate I’d start with is a blog.
Marketers need to build digital relationships and reputation before closing a sale.
If you can’t find your own center and love for yourself, nothing else works.