Compliance does not foster innovation, trust does. You can’t sustain long-term innovation, for example, in a climate of distrust.
Innovation is the ability to see change as an opportunity – not a threat.
I think the biggest innovations of the 21st century will be at the intersection of biology and technology. A new era is beginning.
You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.
I’m as proud of many of the things we haven’t done as the things we have done. Innovation is saying no to a thousand things.
Focus on how the end-user customers perceive the impact of your innovation – rather than on how you, the innovators, perceive it.
I believe in being an innovator.
You don’t build it for yourself. You know what the people want and you build it for them.
If you’re doing what everyone else is doing, you’re doing it wrong.
I appear as a skeptic, who believes that doubt is the great engine, the great fuel of all inquiry, all discovery and all innovation.
Business only has two functions – innovation and marketing.
You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.
Large corporations welcome innovation and individualism in the same way the dinosaurs welcomed large meteors.
My view is there’s no bad time to innovate.
There’s so much stuff that has yet to be invented. There’s so much new that’s going to happen. People don’t have any idea yet how impactful the internet is going to be and that this is still Day 1 in such a big way.
Great innovation only happens when people aren’t afraid to do things differently.
Please stop waiting for a map. We reward those who draw maps, not those who follow them.
Change is not a threat, it’s an opportunity. Survival is not the goal, transformative success is.
No organization ever created an innovation. People innovate, not companies.
You have to be constantly reinventing yourself and investing in the future.