The time to look for a new job is when you don’t need one. The time to switch jobs is before it feels comfortable.
A brilliant author or businesswoman or senator or software engineer is brilliant only in tiny bursts. The rest of the time, they’re doing work that most any trained person could do.
Dig your well before you’re thirsty.
The internet was supposed to homogenize everyone by connecting us all. Instead what it’s allowed is silos of interest.
I intentionally abandoned the hard stuff early on because not only do I think it’s useless, I think it’s a distraction.
Normal is fading away. Governments and industries and schools like normal, because it’s easier, it scales and it’s profitable. But people don’t like it – we want to be who we are, not who some marketer tells us to be.
Permission marketing turns strangers into friends and friends into loyal customers. It’s not just about entertainment – it’s about education. Permission marketing is curriculum marketing.
I think art is the ability to change people with your work, to see things as they are and then create stories, images, and interactions that change the marketplace.
Saying no to loud people gives you the resources to say yes to important opportunities.
Competence is the enemy of change!
It’s rare to find a consistently creative or insightful person who is also an angry person. They can’t occupy the same space, and if your anger moves in, generosity and creativity often move out. It’s difficult to use revenge or animus to fuel great work.
Art is the work of a human being – something a person does with generosity to touch someone else to make a change for the better.
When exactly were we brainwashed into believing that the best way to earn a living is to have a job?
Marketing begins before the product is launched.
Writing a book is a tremendous experience. It pays off intellectually. It clarifies your thinking. It builds credibility. It is a living engine of marketing and idea spreading, working every day to deliver your message with authority. You should write one.
Play a new game, not the older game but faster.
Competition validates you. It creates a category. It permits the sale to be this or that, not yes or no.
The goal has never been to always succeed. The goal is to be allowed to keep initiating.
Stop trying to find the formula that will instantly make your idea into a winner. Instead of being scientists, the best marketers are artists. They realize that whatever is being sold is being purchased, because it creates an emotional want, not because it fills a simple need.
The way I understand gifts is that the giver must make a sacrifice, create an uneven exchange, bring himself closer to the recipient, create change and do it all with the right spirit.